This site is a content and entertainment site geared towards women from AtomicOnline. The main categories include ‘Entertainment’, ‘Beauty’, ‘Love’, ‘Parenting’, ‘Pets’, ‘Home’, ‘Living’, ‘Food’, ‘Health’, ‘Contests’, ‘Shopping’, ‘How-to’ and more. An alternating image block displays featured headlines on the topics of ‘kids’, ‘baby’, ‘celeb’ and ‘mom’. The home page also displays a variety of featured blocks containing headline link lists for main categories and tools such as a ‘Pregnancy Calendar, and a ‘Baby Name finder.
Videos are found under the ‘Daily Dish’ and users may choose to watch today’s episode, or yesterday’s. The ‘Photo Gallery’ displays a sampling of celebrity & television personality photos found on the site. Selecting ‘see more photos’ leads to the main photo gallery page where users are presented with options such a fashion, hairstyle, seasonal and specific celebrity galleries.
Several contests and giveaways are found on the site. The top three are displayed on the home page with many more located on the contests page. Prizes range from cash to DVDs and other merchandise. Message boards are also found on the site and include discussion topics including parenting, pregnancy, charities and cancer caregivers. Users may sign up for a variety of newsletters.
This site is intended for users 13 years of age and older according to the site’s Terms of Service. However, user comments were observed to contain adult language.