pillsbury.com is the official website of the Pillsbury company. The website has a dramatic entrance with extreme close-up photos of some of their foods that scroll between four different ones. The site also draws your attention to the “find your recipe” box embedded within the photos. The primary users of this site are those interested in the products of this company along with those interested in recipes offered on the site. The site has several different colored boxes in the middle of the site with ties to a recent event (i.e. Black History Month), budget food ideas and any contests the site is running. Before you reach the usual “Contact Us”, “About Us”, etc at the bottom of the site, there is a link to sign up for the website which will provide you with recipes, coupons and other items. At the top of all pages on the website, in the upper right hand corner, is a search box allowing you to search the site and newsletters, cookbooks, etc. The recipe section of the website displays a featured recipe and “recipe collections”, which is a scrollable list of recipes. To the left and below this are links to different recipe categories and top 10 lists respectively. Finally, registration for the site can occur on one page with an email address, name and street address needed to sign up.