An Ecommerce website devoted to party supplies, crafts, toys and party decorations, OrientalTrading boasts 2 million unique visitors a month from an overwhelming female audience, of which most have children.

Products are organized by theme or craft. Some themes include wedding supplies, birthdays, holidays, and special events. Craft categories include scrapbooking, beading, painting, ceramics, art supplies, paper and stationary, and a variety of toys. Product offerings across these categories are wide and diverse and include supplies, tools and pre-made products. The site also includes a resource link for teaching and school supplies.

Customers can browse by the categories listed above, which are further divided into numerous sub-categories based on interest. Customers can also enter an item into the search box for quicker viewing. For customers that don’t want to browse online, the company offers a print catalog free of charge. Customers can sign-up for email offerings that include sales, helpful tips and newsletters. Ordering services include online tracking and shipping rates.