Low Price Shopper is a basic compare and purchase website which links to external retail sites. The key advantage to this site is the ability to compare prices for particular products across a variety of online retail outlets without having to visit each one.

Unlike most online shopping sites, Low Price Shopper does not ask for nor require membership or log-in information. Its revenue comes from affiliate programs – by linking to retail stores, a small percentage of the purchase price is given back to them.

For the user, Low Price Shopper is very straightforward and simple. From the home page, you can either search for a product name or category, or use the links below to choose from a category – for instance, appliances, computers, music, or video games. Within each category, there are sub-categories , and from there you can search by price, brand, or type, or continue by viewing photographs of individual items.

Low Price Shopper reaches 2.6 million visitors every month, with a peak of traffic in mid-December, presumably due to the Christmas shopping season. 52% of users are female, and over half of all shoppers are 35 and over. An unusually high number (14%) of users are African American, and two out of three have no children.