Epinions.com offers reviews on consumer goods, product evaluations, and recommendations to help buyers make wise decisions on purchases. The information on the website remains unbiased; the site allows users to post their experiences with particular products good or bad. The website offers buying guides, product definitions and how-to guides. The information on the site is categorized by: cars, books, movies, music, computers & software, electronics, gifts, home & garden, kids & family, office supply, sports, travel, and more. The “more” link will direct users to a page that allows them to view all categories that are offered by the site. Below the categorized list the homepage of the site is divided into six sections: find reviews, Epinions’ most helpful reviews, top 10, the good and the bad, join Epinions, and meet the reviewers. The find reviews link also list the information offered by the site. Epinions’ most helpful features the most reviews on the site. The top 10 features a list of the most popular categorizes visited by users. The good and the bad link features side by side information on good and bad product reviews on the site. Join Epinions outlines all the benefits of becoming a registered user. Lastly meet the reviewers allow viewers to the profiles, and reviews of the site’s most popular contributors. This site which was established by the shopping network is mostly used by those who do a lot of comparison shopping online.