EBay is both a popular auction site and market place. First released to the public in 1998, the website provides a gateway for individuals, small and large businesses to connect. The site allows transactions both locally and internationally to take place in virtually real time. Paypal and Skype are the major tools that make the website’s transactions take place in a quick and orderly manner. Paypal make the process of receiving and requesting payment on the site easy, while Skype serves as a communication tool for all those involved. A user that has an account with the site has the potential to become both a consumer and a provider. The site allows one to buy a myriad of things at competitive rates, list and sell their own products, or establish their business or brand. Since its market place is create by its members a person can find nearly anything on the site, but it is best known as a haven for rare antiques and collectables. Having a presence in over 39 markets worldwide the site is accessed by everyone, with a slightly larger number coming from those of the middle aged group. The website offers a clean user interface that’s easy to follow; the search bar, and navigation tools are clearly placed near the top right hand corner.