This site is for the Defense Finance and Accounting Service, and reaches over 1.4 million Americans monthly. The site appeals to a fairly wealthy audience, slightly more males than females. Last updated the 19th of June 2009, the site offers detailed information for serving and retired Defense Personnel. The home page features links to pages discussing Military Pay, Civilian Pay, Retired Pay and Contract / Vendor Pay. Within these tabs are detailed information pertinent to the particular department. As one would expect from a government site, dfas is very thorough, very detailed and very much geared towards “the customer”. The site features links to other resources, such as the US State Department, The Department of Veteran Affairs, Social Security Administration TRICARE and defenselink. Under the Quick Links section, the site features detailed links under Military Pay, Civilian Pay, Contractor and Vendor Pay and general information, including business opportunities, A reference library, the Equal Employment Opportunities policy and an external link to Regulations and Guidance. The site offers News Headlines and Careers in the DFAS. There’s a search bar at the top right of the home page, which enables users to search the site for specific topics which may not have been be specifically addressed on the home page.