Columbiahouse.com is the official website of Columbia House, a company that offers DVDs and movies through special deals. The basic idea is that you purchase one discounted movie as a welcome present, and then agree to buy a certain minimum number of movies at the normal price. Every so often, a “Director’s Selection” movie is offered, which is a special movie at a discount price. If you do not respond at all within ten days, the movie is sent to you at full price. If you respond no, you are not charged at all. The site offers video games, though there are not specific agreements just for video games. You also receive “Fun Cash” every time you buy a DVD, which goes towards free DVDs later on.

Columbiahouse.com is a different way for people to buy DVDs in which they are interested. If you are careful, you could get multiple discounted DVDs and free DVDs. However, the danger with not responding to a Director’s Selection in the proper amount of time could outweigh the positives of the site. The site’s audience is predominantly adult and female, and visitors to the site tend to also go to fragrance and cosmetics websites, insurance websites, and incentive websites.