Babyphat.com is the official website for the popular clothing shop. The company was started by the world known model Kimora Lee Simmons about ten years ago. Baby hat has a sexy and stylish look that many women enjoy. Today the BabyPhat exists in front of the urban fashion line. On the homepage of the website users will find a large image box. The image box shows the founder and other models displaying the clothes. The image box is also a good source for deals, bargains, and low prices. Below the image box women will find more saving deals. On the right side of the homepage women will find videos, gift cards, and links to the hottest trends. Women can access some of the content on the website using the links: about us, contact us, our style, KLS.com, store locator, privacy policy, my account, customer service, site map, and PhatFarm.com. The website organizes its content under the categories of plus size, girlz, accessories, lingerie, handbags, footwear, outwear, and sale. Users will find customer service, store locators, and other resources on the website. The website can also be viewed in different languages.